This straightening shampoo is your fiercest weapon against kinks and frizz. The Keratin proteins help to straighten and add shine for a born with it polish.
Apply shampoo to wet hair from roots to ends. Gently massage and work into a rich lather, then rinse thoroughly. Repeat if necessary. For best results, follow with Super Smooth Luminous Smoothing Conditioner.
Sleek, glossy straightness.